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How to Develop Effective and Engaging Video Presentations

Greg Kunzweiler (Saint Leo University, USA)
Cecilia Bolich (Saint Leo University, USA)
Session Information
October 16, 2015 - 9:30am
Technology and Emerging Learning Environments
Major Emphasis of Presentation: 
Practical Application
Institutional Level: 
Multiple Levels
Audience Level: 
Session Type: 
Information Session
Oceanic 2
Session Duration: 
45 Minutes
Concurrent Session 9

Developing both effective and engaging video presentations is a delicate practice. During this session, we will cover methods for producing high-quality, impactful, and captivating video presentations.

Extended Abstract

As attention thresholds and needs rapidly change with newer generations of learners, the demand for dynamic and useful presentations rises, particularly with online courses. At Saint Leo University, we produce roughly 85 online courses per year with the majority calling for audio-visual presentations to accompany each module. Rigid timeframes and a sizeable team that spans both design and production have generated common challenges that required standardized procedures to be created. To overcome some of these challenges, such as increasing viewership, testing out new tools, and maintaining productivity, a streamlined production process was put in place. In this session, participants will be engaged with discussions, video demonstrations, and question-and-answer segments at targeted points in the presentation. Several outcomes of this presentation will take place:

- Participants will be introduced to a production process that is scalable for any team size or resource constraint.

- Participants will learn best practices as well as practices to avoid when developing video presentations.

- Participants will be given helpful production templates, process flowcharts, and a list of valuable tools for producing video presentations.

- Participants will be given recommended guidelines for producing engaging and pedagogically effective video presentations.

To facilitate an informative and lively discussion hour, this session will be organized into three parts for participants.

1) Following a brief video introduction discussing the demands from our institution and the gradual evolution of the quality of videos produced, the first portion of this session will focus on the old production process, its challenges and benefits, and decisions and strategies for changing procedures amongst a wide group of individuals.

2) The second portion of our session will occupy the majority of the hour as we delve into the new production process for developing video presentations. We will cover job roles, turnaround times, tools used, and methods of communication between several team members to help generate ideas for participants to integrate in their work environments. Potential struggles and solutions will also be offered to help guide participants with practical scenarios for diverse work environments.

3) The last portion of the presentation will provide a few short demonstrations of the newer video presentations to showcase the difference in product between the old and new process. A follow-up question-and-answer session will also take place for participants to address or probe covered inform

Lead Presenter

Greg Kunzweiler: Greg is the Assistant Director of Production in the Learning Design Department at Saint Leo University. He has a Master’s degree in Curriculum and Instruction with an emphasis in Instructional Technology. In his position at Saint Leo University, Greg supervises a team of multimedia designers who produce audio visual presentations for online courses. Greg’s 17 years of experience in teaching and developing face to face and online curriculum provides him with the knowledge base and tools to develop effective and engaging educational videos.

Cecilia Bolich: Cecilia works with the Learning Design Department at Saint Leo University. She has her Master’s in both Cultural Studies and Library Information Systems as well as a Graduate Certificate in Instructional Design. Working on the Learning Design team, Cecilia has done everything from quality control to instructional design to video production, and beyond.

Cecilia’s background lends itself perfectly to the study of effective video creation, as she has extensively studied the intersection of new media and education [see publications such as “’Alien’ Thoughts: Mind Reading and Spectatorial Pleasure in Ridley Scott's Horror Film” (2011) and “Developing Online Tutorials to Improve Information Literacy Skills for 2nd Year Nursing Students of University College Dublin” (2014)].